What does Inherit Noir Mean? Inherit means; Something you were born with or received. Noir means black in French. Everyone, especially in our black and minority communities, has that unique athletic ability that they inherited from their ancestors. When given the opportunity to refine and hone these natural gifts greatness can emerge. We are encouraging everyone to take the time to tap into the athlete that lies dormant waiting for the moment to be awakened.
There are a million other clothing brands, what makes this one different? What's the mission? Athletic apparel is the conduit to driving an even bigger mission. We want to get people moving. As of now, we are plagued with over consumption of non-whole-foods and most of our spending fund companies that are just in it to maximize profits without giving back. We want to change that narrative; 15% of every profit we make will be allocated and used for programs that help prepare our minority youth for the world. STEM, Financial literacy, skilled trades, and cutting edge technology are the areas we are most interested in.
Strength Playbook
Don't know where to start? Here are some workout plans that will help you build muscle and burn fat.
